Vanilla Children’s Place

Kunde / Client: Vanilla Children’s Place
Project: Advertisement for a Children’s Magazine

Vanilla Children’s Place is an all-in-one centre catering to the needs of parents, parents-to-be, babies, toddlers and children, offering a calm yet vibrant environment to play, learn, relax and shop for the mother and child. Vanilla also designed and sold customised furniture, one of its kind in Chennai, India in 2008, and this was one of the full page advert I designed for them.
  
Vanilla was my client from 2008-2009 and my work included designing print ads, regular monthly event posters & flyers, newsletters, emailers, invitations and table-tops for their cafe, coupons for their toddler/mommy-baby classes etc.

Aayirathil Oruvan, Feature Film

Art Director: Thota Tharrani
Assistant Art Directors: Anuradha Genrich, Preethi Kanthan
Director: Selvaraghavan, Release 2010

Aayirathil Oruvan is a fantasy-cum-adventure film, in the lines of Indiana Jones. I got an opportunity to work in the first schedule for the film as Assistant to Art Director Padmashri Thota Tharrani: in charge of the main characters (an Archeologist) room. The only rule set to us (the art department) – was not to use any nails in the original location-room, yet create a cluttered and crowded room from top to bottom.
As assistant, I was asked to present my sketch solution for the archeologist room and Chief Cannibal’s hut.

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Dasavatharam, Feature Film

Art Director: Thota Tharrani
Assistant Art Directors: Anuradha Genrich, Preethi Kanthan
Director: K S Ravikumar, Release 2008

In charge of set research, construction and decoration for this magnus opus film, ‘Dasavatharam’, headed by Padma Shri Thotta Tharrani, our team had to recreate the Former US President Bush’s Oval office.  Shot during peak Indian summer, a christmas-festive set design, with the famous HMS Resolute desk and filled with President Bush’s favourite Texan paintings was erected.

The Art Direction for this movie received several critical acclaim: ‘The art team started working on the pictures and created a look-alike of the Oval office with perfection that they received words of praise from the Consul General, David Hopper…’

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Bhishma, Theatre

Art Director: Thota Tharrani
Assistant Art Directors: Anuradha Genrich, Preethi Kanthan
Press: Set Construction from National newspaper, The Hindu dated 2007/11/17

For a theater stage design of an Indian mythological play based on Bhishma, I sketched  to create an Indian chess board with Pandavas & Kauravas, the rival cousins on either side, defined by shades of colours of evil and good, combatting the Great Kurukshetra War in the center. An apprenticeship with renowned National Award Art Director Padmashri Thota Tharrani enabled me to work on the prop and décor.

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Sokkudhe Manam, Television Show

Art Director: Anuradha Genrich
Director: Pradeep Kaliparayuth, Poorman Productions
Telecast: 2007-08, Jaya TV, More than 100 episodes

‘Sokkudhe Manam’ is a music show which is popular for performing golden film melodies of 1970s & 1980s. As Art Director, I had to create a set that could be easily dismantled and set-up each month. Magazine reviews appreciated the black and white images of the yester-year singers and musicians and felt it brought back the classic charm and beauty of soulful music.

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Jaiyam, Television series

Client: Jakarb Productions
Director: Prabhu Nepal
Project Partner for set design & construction: Preethi Kanthan
Telecast: 2005-08, Jaya TV, More than 200 episodes

‘Jaiyam’ is a story about four women and their families who come from different backgrounds of society fighting their everyday lives to live in comfort, peace and happiness. As Art-Directors we were challenged and successfully created 15 sets  in a space of 7,000 Sq. Ft.  The set had to display a confluence of Carnatic fervor and classical Bharathanatyam tones (traditional music and dance forms of  TamilNadu).

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